Global - EnglishUpgrade to two-way conversations across the customer lifecycle
Unlock the full potential of rich channels with our suite of applications purpose built for the messaging era. Turn static alerts and campaigns into interactive AI journeys
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The platform of choice for leading brands across the globe
Make every customer interaction a two-way street 
Marketing and Alerts
Via Traditional channels
Conversational Engagement via Gupshup
Limited impact - customers cannot respond and need to hop across screens
Superficial personalization - one-size-fits-all messages and basic automation
Fraught with friction - low conversions
Built for interactivity, across the customer lifecycle
Personalized two-way journeys with enriched customer profiles and behavior
Drive conversions and resolve queries - with autonomous AI Agents
Create multi-modal, industry-ready AI conversations with our suite of SaaS tools
AI Agents
Drive growth with automated conversations while retaining agency
Leverage industry-trained Large Large Models (LLMs) and AI Agents to orchestrate workflows on messaging or voice.
Automate tasks across marketing, commerce and customer service - whether its lead qualification, product recommendations, assisted selling, appointment booking or qualifying for loans.
Advertise
Cut your lead costs in half with interactive click-to-chat ads
Build first-party database, enrich and qualify leads instantly - from ads on Facebook, Instagram, TikTok, and Google Search.
Help customers decide and convert faster with chat journeys that overcome the friction of traditional ads. Remarket with relevance and get full visibility into ads, journeys and campaign performance.
Personalize
Tailor every customer journey with conversational signals
Enrich your first party data with conversational signals from customer actions on messaging channels.
Create micro-segments based on customer intent, behavior, inferred preferences, journey stage, lead source and more.
Use events on 3rd party platforms like Shopify, your website, app and CRM as triggers for drip campaigns and segment updates.
Campaign Manager
Convert more with interactive campaigns across the customer journey
Target specific audiences based on their intent, preferences and value segment.
Customize content and use latest templates like carousels to drive action. Trigger campaigns based on real-time events such as cart abandonment or order completion.
Accelerate go-live with ready message templates and integrate with tools like MoEngage and Clevertap.
Conversation Builder
Orchestrate bespoke experiences combining AI and structured flows
Enable business users to craft journeys and AI Agents using simple prompts and a drag & drop builder.
Use pre-built templates or build your own for a range of use cases - FAQs, commerce, customer support and more.
Define your goals, business rules, guardrails and source systems for personalized interactions and that’s it! Let AI make decisions and execute workflows.
Agent Assist
Empower live agents to have fruitful conversations
Assign chats to agents based on not just their expertise and availability, but also historical interactions with a customer to maintain continuity and reduce friction.
Double up support staff as salespeople with the ability to initiate conversations and send marketing messages. Empower agents with customer history for higher satisfaction.
Improve call center efficiency with AI Copilot that assists in response creation, chat history summarization and rephrasing.
An enterprise-grade Conversational AI Platform that works with your business systems
By Industry
Retail
E-commerce
Banking & FinServ
EdTech
Healthcare
Travel & Hospitality
CPG
QSR
Gaming
Real EstateConversational Experiences
Conversation Builder
Campaign Manager
Agent Assist
Enterprise IntegrationClick-to-Chat Ads
Chat Ads Manager
Integrated ROI Dashboard
Gupshup AI
Enterprise-Ready Conversational AI
Multi-modal AI Agents
AI Copilot
Fine-tuned LLMs
Enterprise Guardrails
Personalize
Conversational Intelligence
Audience Segmentation
Behavioral Targeting
Enriched Profiles
Trigger Push CampaignsChannels
WhatsApp
Instagram
SMS
Web & App
RCS
VoiceOmnichannel Smart CPaaS
Multi-modal
Multi-lingual
Channel failoverAnalytics
High Scale
Optimized deliveryDeliver intelligent, automated, and scalable customer engagement with effortless integrations
Data-Driven Optimization
Track key metrics to measure campaign and journey performance - with actionable insights for continuous improvement
Built to Scale
Reach customers across regions, languages and channels with our multimodal and multilingual agents that future-proof your business
Effortless Trigger Push Campaigns
Empower marketers and non-technical teams to set up trigger campaigns and drip journeys based on customer actions on messaging and other systems
Ecosystem Integrations
Connect seamlessly to existing tools and core systems to minimize disruptions while capitalizing on messaging signals
The conversational platform leading brands trust for exceptional outcomes
Why global businesses choose to partner with Gupshup
5X
Return on Ad Spends
3X
Better Engagement
75-80%
Self-serve queries
60%
Reduction in Support Calls
Frequently Asked Questions
Ready to start a conversation?
Get connected to see how Gupshup Conversation Cloud can support you in reaching your business and customer engagement goals.
We are a Conversational Engagement Platform empowering businesses to engage meaningfully with customers across commerce, marketing and support use-cases on 30+ channels
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